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Tuesday, May 2, 2017

The Essential 2017 Internet Trends Report

The Essential 2016 Internet Trends Report


* Digital Integration
* Digital Platform
* Digital Workspace
* Predictive Enterprise

Digital Integration
The connective fabric of a digital world

As CIOs and CTOs are thrust into the innovation driver’s seat, the systems they work with must reflect the pace and constant changing demands of the digital reality.

Digital business transformation demands integration more complex than anything we have seen historically. In the future, companies will better serve customers because they are stitched into the fabric of their customers' lives—from ideation to supply chain to delivery, more targeted outcomes will be possible.

The rise of platform-based ecosystems means any organization now needs a digital underpinning that goes beyond its virtual walls to include partners of all types—partners who change more frequently than ever. Over the next several years, many in IT leadership will turn to an intelligent integration layer to address the issue.

Digital Platform
Digital as a springboard to transformative innovation

Differentiation through innovation is becoming less art, more science.

The presence of one key underpinning—a digital platform—enables innovation. The absence of that underpinning is an Achilles heel no modern organization can survive.

Innovating effectively and delivering new digital experiences--a continuous cycle of delivering the new--is necessary for market relevance in an age where software is outdated within months.

Digital Workspace
The rise of the digital citizen transforms the way we work

The lines are blurring. The lines between work and home, as mobile devices allow us to take our work with us and our personal cloud to work.

The lines between how we access information as consumers and how we want to access information as employees or entrepreneurs.

The lines between our physical office and our digital one, as teams assemble and dissemble in a variety of ways, sometimes never meeting face to face.

Employees, accustomed to being an empowered consumer, are seeking that same empowerment at work. As a result, they are bringing technology prevalent in their lives outside of work into their offices, whether physical or virtual. They demand rapid access to knowledge and experts to make data-driven decisions in real time.

Predictive Enterprise
The crystal ball effect: Advanced analytics hits the enterprise white space

Analytics now sit squarely at the center of corporate strategy. Traditionally playing only a supporting role in executive decision-making, analytics are now used as the basis for strategy optimization by leading companies.

One major driver is a change in the business landscape, which now must support a service-based outcome economy. It is no longer enough to just meet customer desires, now companies must anticipate them—and many serve those desires through platform-based ecosystems.

Via just such an ecosystem, Amazon uses analytics to recommend books based on a buyer’s previous likes, past purchases, shopping cart contents and what similar customers have bought. Amazon calls this “item-to-item collaborative filtering,” an algorithm that tailors browsing for returning customers.

What's Next!
The shift to digital business is a tectonic shift. As you look to digitally enable your organization, people, strategies, processes and technology models will need to be rethought and redesigned, for a new world. Simply adding a digital overlay to your business will not suffice. Those companies that maintain or gain a leadership position will be the ones that look, unflinchingly, at what is required to reinvent themselves. Shaping a digital business is no small task, but the payoff is clear. Finding your organization’s sweet spot in this radical shift means claiming the pole position as the race to digital begins.

More and more, our interactions are in the digital realm. When was the last time you visited a bank to do your banking? Sat with a travel agent to book tickets? Made a phone call to order takeout?

In the last minute, Amazon generated $83,000 in online sales. Google received more than 4M search queries. And Yelp users posted more than 26,000 reviews.

Our lives in the business world are closely mirroring our consumer interactions. Digital business is here to stay, from how we interact with our customers to how we team with our internal colleagues. Much of our business has moved to digital and virtual realms.

The result of this move is a melting pot out of which entirely new business models are born. Current thinking will not get any of us to a successful future.

Par for the course is confusion, disruption and waves of change--all of which can be trying for any organization.

The savvy will find the sweet spot inherent in any radical shift.

The fastest way to learn everything going on in tech is to read this report. Kleiner Perkins partner Mary Meeker has become a legend for publishing these compilations of the most critical stats and trends about how technology is evolving. From the funding climate to smartphone adoption to the tech giants to cutting-edge inventions, the Mary Meeker Internet Trends report has it all.

Below you’ll find the full 2017 report embedded, more of the same from 2016. And here you can skim our collection of the best Meeker 2016 slides and what they mean.

Some highlights include:

* The global internet adoption rate was flat year-over-year at 9%, reaching 3 billion users or 42% of the world’s population * Smartphone adoption’s growth is slowing, while Android increases marketshare despite a shrinking average selling price * Video viewership is exploding, with Snapchat and Facebook Live showing the way, though video ads aren’t always effective * Messaging is dominated by Facebook and WeChat, it’s growing rapidly, and evolving from simple text communication to become our new home screen with options for vivid self-expression and commerce US advertising is growing, with Google and Facebook controlling 76% of the market and rising, but advertisers still spend too much on legacy media rather than new media where the audience has shifted * Meeker predicts the rise of voice interfaces because they’re fast, easy, personalized, hands-free, and cheap, with Google on Android now seeing 20% of searches from voice, and Amazon Echo sales growing as iPhone sales slow * The USA could become the home of the auto industry again thanks to innovation from Tesla and Google despite US auto sales slipping since 1950, though car ownership will fall as Uber/UberPool sharing becomes mainstream * China’s internet trends look better than the US, while internet giants around the world continue to grow more powerful * Non-tech giants are acquiring tech companies to fuel growth and transition to digital as data becomes the next big platform thanks to so many devices capturing it

The Six (6) Disruptive Trends In Technology For 2017:

* Finance will be automated.
* Big data will get even bigger.
* The Internet of Everything truly begins.
* Mobility will continue to dominate.
* Space exploration will become increasingly affordable.
* Marijuana tech will thrive.

https://www.forbes.com/sites/mnewlands/2016/08/31/6-disruptive-trends-in-technology-for-2017/#2978bd0528ec

AND that breaks down as follows...
Seven (7) Technology Trends That Will Dominate 2017
* IoT and Smart Home Tech.
* AR and VR.
* Machine Learning.
* Automation.
* Humanized Big Data. (visual, empathetic, qualitative)
* Physical-Digital Integrations.
* Everything On-Demand.

https://www.forbes.com/sites/jaysondemers/2016/11/16/7-technology-trends-that-will-dominate-2017/#791d53074a51

Top 10 Strategic Technology Trends for 2017
— Threat or Opportunity?

The world is becoming an intelligent, digitally enabled mesh of people, things and services. Ordinary people will experience a digitally enabled world where the lines between what's real and what's digital truly blur. AI and machine learning will be used to enhance analytics, actions and interfaces of nearly every technology-enabled system. New digital business models are emerging, and new ecosystems are forming to realign business and customer relationships. Disruption — It's great when you're the disruptor, but it's scary when you're the one being disrupted.

We call this disruptive set of strategic technology trends the intelligent digital mesh , and this forms the basis for our top 10 strategic technology trends for 2017. Strategic trends are those with broad and potentially disruptive impacts that are reaching key tipping points and demand a fresh look as part of strategic business and technology planning. You can't afford to ignore our annual list of the top 10 strategic technology trends.

Technology releases for 2017
In 2017, a number of technology breakthroughs and trends will become available to the public, for example: * China's fourth generation, 200 megawatt, nuclear reactor becomes operational 1 * The first UAE nuclear plant is activated 1 * Samsung releases foldable smartphone 1 * Robotic chef arms that can cook 2000 different recipes become available for purchase 1 * First fish are harvested from Oceansphere, an automated fish farm 1 * Cost of solar panels, per watt, equals 1.7 US dollars 1 * India's "Delhi Mumbai Industrial Corridor Project" is fully built 1 * California's "California High-Speed Rail" is fully built 1 * Ethiopia's "The Grand Ethiopian Renaissance Dam" is fully built 1 * Dubai's "The Falconcity of Wonders" is fully built 1 * Egypt's "South Valley Development" is fully built 1 * World sales of electric vehicles reaches 4,600,000 1 * Predicted global mobile web traffic equals 6.5 exabytes 1 * Global Internet traffic grows to 110 exabytes Quantum

Examine the 2017 Internet Marketing Technology Trends
Utilizing advanced technology in order to drive consumer traffic digitally, California entrepreneur and modern marketing expert Nick Kohlschreiber reached early success. Now, as the owner of a media company based in Newport Beach, Kohlschreiber continues to improve upon these techniques, and share them with others to allow for the organic proliferation of new and small businesses. Recently, the digital expert shared new tech trends that he believes will further evolve the strategies of innovative marketers.

http://finance.yahoo.com/news/nick-kohlschreiber-examines-2017

* Nick Kohlschreiber - Expert in Modern Marketing: http://www.nickkohlschreibernews.com
* Nick Kohlschreiber - LinkedIn: https://www.linkedin.com/in/nick-kohlschreiber-8218a111a
* Nick Kohlschreiber on Pinterest: https://www.pinterest.com/nkohlschreiber1/

Research
FY 2017
https://www.gartner.com/doc/3645332?srcId=1-6595640685

2017 and Beyond ...
http://www.gartner.com/podcasts/top-10-strategic-technology-trends/

Free Webinar
https://www.gartner.com/webinar/3489317?srcId=1-2993194175

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