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Friday, July 27, 2018

Fwd: The Ultimate Influencer Marketing Playbook of 2018





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Cheers,
John (João) A. Silva

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"The best day of your life is the one on which you decide your life is your own. No apologies or excuses. No one to lean on, rely on, or blame. The gift is yours -- it is an amazing journey -- and you alone are responsible for the quality of it. This is the day your life really begins." -- B Moawad, author


    

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---------- Forwarded message ---------
From: Jeff Bullas <jeff@jeffbullas.com>
Date: Fri, Jul 27, 2018 at 12:14 PM
Subject: The Ultimate Influencer Marketing Playbook of 2018
To: <joaoa.dsilva2017@gmail.com>


Hi,
 
Done right, Influencer Marketing can be an incredibly impactful marketing modality that's limited only by your vision and creativity. Rather than interrupting your potential customers' online experience with garish ads, influencers who genuinely believe in your brand can incorporate your content seamlessly and authentically in conversations with their respective communities.

 

What's exciting about Influencer Marketing is the fact that it's constantly evolving, and there's no "one size fits all" for every B2B or B2C brand. Success requires a nimble mindset, constant experimentation, a great deal of patience, and an unwavering commitment to authentic relationship building and storytelling.

 

To remove the guesswork from the equation, this article looks at the expert opinions of industry leaders in influencer marketing... Read the rest of the article here.

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