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Fwd: How to create endless media attention & buzz for your blog

Hey!

With 2021 just around the corner, it's time to finish out this year on a powerful, inspiring note.

I have a free gift for you from my friend Selena Soo - a fresh copy of her 2021 Publicity Calendar full of 179 story ideas, dates, and hooks to help you create endless media attention and buzz!

If you want to get featured in magazines and popular websites, this is something that you will definitely want to check out.

This is a great way to grow your page views and your blog.

Plus, it's free!

You can download it by signing up through my referral link here.

Selena is an incredible publicity strategist and one of the most connected people I know.

Inside Selena's 2021 Publicity Calendar you'll discover:

• 12 months of epic story ideas, dates, and hooks to help you become the media's favorite, go-to expert.
• Smart ways to tackle sensitive & timely issues so that your pitches can make a bigger impact.
• The 3 things your pitch must have to avoid the tragic trash folder and score major media coverage.
• How to become a productivity machine by planning your content and pitches in advance, giving you more time... and more success!

Enjoy!

Jon-jon

---------- Forwarded message ---------
From: Michelle Schroeder-Gardner <michelle@makingsenseofcents.com>
Date: Fri, Dec 18, 2020 at 9:08 AM
Subject: How to create endless media attention & buzz for your blog
To: João <joaoa.desilva2020@gmail.com>

Michelle from Making Sense of Cents

Unsubscribe | Update your profile | 411 Walnut Street #13918, Green Cove Springs, FL 32043-3443

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Fwd: If your biggest worry is getting clients

Hi,

Tell me if I'm wrong, Is one of your biggest worries about getting more clients? I mean, that's the crux of every single business isn't it? You need clients like you need oxygen. And it takes leads to get clients, right? It's essential to your survival. Without leads and clients your business will suffocate and die. The question is… what's the best way to get them? I know that as a business owner you have limited resources. I know the stress and worry of trying out a new "tactic" or "strategy"... Will it work? Will I get a return on this? Or will this take even more time and resources from me? If you've ever felt like that, then you should definitely take me up on the Black Friday I have for you. I've partnered with my friend, Josh Turner, who has extended his free Black Friday offer to you as a part of my community to help you automate your lead gen and client attraction in just FOUR DAYS. What will the Intensive do for you? First, you must fix the biggest sales problem holding you back. The Intensive will walk you through this... You need to take your leads through a logical journey before they buy from you. This journey builds trust and opens up the conversation. It gets them thinking about what they need to think in order to ask you the questions you want to hear… Questions like… "So how can you help me?" Or "What's the best way to get started working with you?" What does it take to get them to that point? It's really not as difficult as you think. Josh has spent 2 years refining a system that automated 90% of the work you need to do in prospecting, outreach, lead gen, and follow up. Click here for the solution. Second, you need to automate the process. As an entrepreneur or marketer, your time is quite literally your most valuable asset. You need your marketing working FOR you… not the other way around. This means that you need to leverage your time to bring in leads and clients into your business at scale… on autopilot. If that interests you, join Josh for a FREE "Create An Automated Sales Process" 4-Day Virtual Intensive on The System That Fast-Growing Small Businesses Are Using To Create An Unfair Advantage Over Their Competitors And Generate A Predictable Flow Of New Sales Opportunities. You'll learn: The Perfect Prospect Codebook: 5 Ways To Get A List Of Red-Hot Prospects In Just Hours...At No Cost. The "Emphatic" Method: A Groundbreaking Social Media Playbook To Build Instant Awareness In Your Market. The 'Personal Marketing' Conversion Dial: The Top-Performing Automated Outreach Campaigns To Build Relationships Faster And Convert More Prospects Into Clients. The L.E.A.D. Blueprint: The Revolutionary 4-Step System That Fast-Growing Small Businesses Are Using To Quickly Find Prospects, Stand Out In Their Marketplace, And Generate Leads & Clients On-Demand. All on autopilot. Four days. One system. And more leads than you can handle. He'll be going through the Intensive with you LIVE. It starts Tuesday, December 1. Learn more and register here now. If you are not 100% satisfied with your sales you owe it to yourself to take me up on this.

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Sun, Nov 29, 2020 at 12:31 PM Subject: If your biggest worry is getting clients To: <joaoa.desilva2018@gmail.com> Jeff P.S. Yes you are reading this correctly. Nothing for sale here. Instead, we decided to do a special Black Friday deal that will TOP all others this season. Through our partnership with Josh Turner, we're giving away a $997 bootcamp...for $0. It's our way of TRULY giving back to our community. P.P.S. Do you know somebody else who might benefit from this? Feel free to FW this email to them!

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: The Big Problem With Online Privacy

Hey, Rob Shavell co-founded the Internet privacy company Abine.com. Abine offers tools for consumers to control what personal information companies, third parties, and other people see about them online. Are you in control of your personal data? Listen to his insights in my latest podcast episode. Listen now

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Fri, Dec 11, 2020 at 12:03 PM Subject: The Big Problem With Online Privacy To: <joaoa.desilva2018@gmail.com> Jeff PS. You may also enjoy these... Is It Time to Stop Chasing Your Dreams? 4 Insider Tips for Starting an eCommerce Business in 2021

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: The Secret to Life-Transforming Learning

Hi, It was a question that made me pause. "What qualifies you to speak on this topic?" The answer – "Nothing but everything." Education can be "learned" in the classroom but the reality is that nothing happens until it is put into practice. The "doing". Educators are everywhere. And many have never left school. I was one of those. And one day I left my teaching career behind. I wanted to discover the real world. I wanted to learn and I felt something was missing. "He who can, does. He who cannot, teaches." – George Bernard Shaw You have the gift of experience and life learning, now it's time to create something and share that with the world. Read my latest blog post here

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Sun, Dec 13, 2020 at 4:06 PM Subject: The Secret to Life-Transforming Learning To: <joaoa.desilva2018@gmail.com> Jeff

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: The Accidental Entrepreneur

Hello, Coined as one of the original growth hackers, and one of the godfathers of Martech, Dan McGaw has helped 100's of companies accelerate their growth. I chat with him in my latest podcast episode... Listen now

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Fri, Dec 4, 2020 at 12:01 PM Subject: The Accidental Entrepreneur To: <joaoa.desilva2018@gmail.com> Jeff PS. You may also enjoy these... Human vs Machine 12 Insider Tips for Creating Viral TikTok Videos 7 Content Personalization Tools That'll Boost Your Sales

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Fwd: Free training: Get more leads & new clients

Hey, Exciting news! After getting rave reviews for his book Marketing With Webinars, my friend Tom Poland is putting on a FREE online bootcamp to demonstrate his proven method for using webinars to generate new leads and new business. I'm pretty sure you'll be interested in this - it's a tried and tested system that brings you high quality inbound leads, consistently and reliably. And these are leads who already want what you offer, so you don't need to persuade them or pressure them. Sales will happen effortlessly once you have Tom's marketing system in place. The best part is, running this webinar marketing machine only takes 1 hour of your time a month! So check out Tom's bootcamp to see how it's done. He's providing 3 different online sessions over 3 days, December 11-13, and registering once gives you access to all sessions: Register for the free Marketing With Webinars bootcamp This is your chance to learn the entire method directly from Tom, and get your questions answered live. (Or if you can't make it to the live sessions, register to get access to a recording of each bootcamp session.)

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Wed, Dec 9, 2020 at 12:31 PM Subject: Free training: Get more leads & new clients To: <joaoa.desilva2018@gmail.com> Jeff

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: SOLO: Your zero cost 30-day test drive

Hi, Tom Poland is opening his SOLO program to accept new clients! This is good news for anyone who wants to simplify and refine their marketing into one cohesive, proven system that generates all the leads and new business you need (from just one hour-long webinar presentation per month).With this program, you get… Step-by-step online implementation training to walk you through setting up Tom's proven system Weekly live implementation coaching to keep your momentum going (in a small group with Tom and a handful of other SOLO users) An active Client Communication Center for questions, conversations and collaborations High quality leads and new clients in just 1 hour per month - without unnecessary cost or complication PLUS bonuses worth as much as the SOLO program itself... PLUS a free 30 day test drive with full program access and support! But if you're interested in enrolling, you can't just hand over some cash and sign up - you have to apply to be considered for a spot in the SOLO program. I think that's an excellent idea for two reasons: Your answers to the application questions will help Tom confirm that your business is a good fit for the program. So if he approves your application, then you can be confident of success when you implement his webinar marketing system! The process of considering and writing out your answers also helps YOU to clarify your business' purpose and ambitions, which is always a good thing. Applying won't take long, but your application has to be submitted before the end of today. So if you want to take advantage of Tom's offer, please don't miss the midnight deadline.

Cheers, Jon ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Tue, Dec 15, 2020 at 12:31 PM Subject: SOLO: Your zero cost 30-day test drive To: <joaoa.desilva2018@gmail.com> Jeff Leadsology Application

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: 4 Insider Tips for Starting an eCommerce Business in 2021

Hi, Do you have your slice of the thriving eCommerce pie? The world of online shopping continues to grow at a rapid pace, with worldwide growth rates predicted to be 16.5% this year… and that figure incorporates a minor deceleration due to the pandemic! From niche dropshipping stores to powerhouse marketplaces such as Etsy, Facebook, and Amazon, every Tom, Dick, and Harriet sells something online these days. Here are four tips to boost your brand and drive more traffic to your online store. Read the whole article here

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Thu, Dec 10, 2020 at 12:33 PM Subject: 4 Insider Tips for Starting an eCommerce Business in 2021 To: <joaoa.desilva2018@gmail.com> Jeff PS. You may also enjoy these... Is It Time to Stop Chasing Your Dreams? 5 Unusual SEO Tactics That Will Boost Your Performance

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: Free book to set you up for success in 2021

Hey, Would you like to know how you can get more great clients, with less effort? Then I recommend this book I've been reading!

It's called Marketing With Webinars, and the author is Tom Poland. In the book, he explains how you can set up an online marketing system that brings in all the quality leads and eager clients you could ever want or need, and keep them coming week after week... just by running a one-hour webinar once a month. Tom is making the book available for free, starting today! Get your copy here - free until December 7 Given that pretty much the entire world is now doing business online more than ever, and there's no cure for Covid-19 on the horizon, this is timely help to keep your business going (and growing!) in 2021.

Cheers, John ---------- Forwarded message --------- From: Jeff Bullas <jeff@jeffbullas.com> Date: Sat, Dec 5, 2020 at 12:31 PM Subject: Free book to set you up for success in 2021 To: <joaoa.desilva2018@gmail.com> Jeff

Unsubscribe Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

Fwd: Your 2021 Goals – How To Set And Reach Goals In The New Year

Hi!

Do you plan on setting 2021 goals for yourself?

If you're like many people around the world, the answer is probably, yes.

Whether you want to call it a New Year's resolution or a goal, having goals for yourself can be a great thing. And, the new year is the perfect time to think about what you want your future to be like.

Setting goals for the new year is a long standing tradition.

However, only about 8% of people actually achieve their New Year's goals each year. And, only 75% of those who are setting 2021 resolutions will follow through with them after the first week of the year.

It's crazy that 25% of people will stop working towards their resolutions after just the first week! And by June, more than half of the people who set 2021 resolutions will have forgotten about them.

So, why do so many people fail to reach their goals each new year?

There are many reasons for why goals aren't met, and a lot of it has to do with how you set your goals.

• Is your goal SMART, specific enough?
• Is your goal measureabel, achievable?
• Is your goal realistic?

To make sure your goals are clear and reachable, each one should be:

• Specific (simple, sensible, significant).
• Measurable (meaningful, motivating).
• Achievable (agreed, attainable).
• Relevant (reasonable, realistic and resourced, results-based).
• Time bound (time-based, time limited, time/cost limited, timely, time-sensitive).

These factors can have a huge impact on whether or not you are able to reach your goals.

Today, I am going to talk about how to reach your goals in 2021.

Goals are important in life because they can help you grow, give you motivation, learn new skills, improve yourself, and more.

Please head to Your 2021 Goals – How To Set And Reach Goals In The New Year to read the full article.

Hit 'reply' and respond: tell me your 2021 goals! I'd/ we'd love to hear from you.

joaoa.desilva2020@gmail.com,

joaoa.dsilva2021@gmail.com and/or  michelle@makingsenseofcents.com

Thanks, much!

Jon-jon

---------- Forwarded message ---------
From: Michelle Schroeder-Gardner <michelle@makingsenseofcents.com>
Date: Mon, Dec 14, 2020 at 10:36 AM
Subject: Your 2021 Goals – How To Set And Reach Goals In The New Year
To: João <joaoa.desilva2020@gmail.com>

Michelle from Making Sense of Cents

Related content:

• 12 Free Resources To Grow Your Blog Fast
• 12 Ways To Stay Motivated So You Can Reach Your Money Goals
• 40 Ideas That Will Help You Learn How To Live Your Best Life
• 15 Things To Stop Being Scared Of So You Can Be Rich, Happy, And Successful

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10 Even Newer Instagram Features You Should Be Using & How They Can Benefit Your Business, Brand or Blog!

*This post was originally written in 2017. Here's an updated version for 2020!

Instagram is constantly churning out new features for their platform in the last few months that even I sometimes have a hard time keeping up! To help you stay on top of all these changes I’ve put together this post and filmed a quick video that explains each new feature and how to use it. Enjoy!

---

Prefer to watch the video version of this blog post? Check out my YouTube video!

---

*Keep in mind that Instagram rolls out their features at different times to different users
so you may or may not have access to all of these features at this time.

1. Visual Updates

Not too long ago Instagram replaced their original design with a minimalistic, white and black design. As always it was a stark change at first but most users have accepted the new, clean design by now. Just recently Instagram updated it even further by changing the “follow” buttons to a bright blue, and the Direct Message icon to a paper airplane. While the Direct Message update is probably just appears “nicer”, I do believe the color of the follow buttons has a reason, and a potential benefit for us!

I believe the new blue follow buttons help encourage users to click. When it’s the only colorful thing on a black and white page, your attention is immediately drawn to it, meaning this small change could help increase your follower count! On the other hand when someone has followed you, that button turns white, making it less noticeable and thus less likely it will be clicked (and unfollowed!)

2. Disappearing Private Video & Photo Messages

Instagram just released this fun new addition that allows you to send video or photo messages to your friends, privately. Sure, you were able to send photos before, but this version has a fun twist: the content expires in 24 hours just like your Instagram Stories! (Want to know more about Instagram stories? Read this blog post: How To Use Instagram Stories)

To do this navigate to your story camera by clicking on the home icon, then swiping right. From there you can take a photo, video, or boomerang. Then, simply click the arrow that points to the right and choose who you want to send the private message to. They’ll be notified of the message and hopefully watch it before it expires!

3. @ Mentioning In Stories

This is one of my favorite new additions. You can now tag yourself, your friends, influencers, etc in your Instagram stories simply by “@” mentioning them.

To do this, record your photo, video or boomerang for your Instagram story, then, click the screen or the “Aa” icon in the top right to bring up your keyboard. Type the @ symbol, then the username you want to tag. When you share this story, your audience will be able to click the username and be taken straight to that profile.

Again, I think this is SUPER powerful. You could easily share some valuable content then direct you audience back to your feed by @ mentioning your own username or you could give another user a “shout out” by @ mentioning them and sending your traffic their way! These are just a few suggestions but the options really are endless. Get creative!

4. Adding Links to Instagram Stories (users with 10k+ followers)

This is one feature I simply cannot wait to have access to and know will be a total game changer for all businesses, blogs, and brands on Instagram.

Instagram is allowing users with 10k or more followers to add links to outside sources into their Instagram Stories. So while it isn’t a link in your caption, or a few extra links in your bio, it is still ridiculous powerful and could send a ton of targeted traffic straight to your website, product page, facebook group, youtube channel, etc.

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5. Stories in The Explore Tab

Instagram stories has given us even more opportunities to connect with our target market on Instagram. While most Instagram users are seeing much better reach then on apps like Snapchat, we’re still limited to reaching the people who follow us only.. Until now!

Instagram is now featuring a variety of Instagram Stories on the explore page (the magnifying icon). That means if you’re using IG Stories, yours could potentially be shown to a target market that’s not even following you yet. Amazing!

If you haven’t jumped on the IG Stories bandwagon, obviously now is the time!

6. Instagram Live

Alright, this is a BIG one! I’m sure you’ve heard of Facebook Live and Periscope by now, right? These are big name live streaming apps that have taken over the social media world. People are moving from static content towards more authentic, candid, live content instead and Instagram hasn’t let that go unnoticed. In order to stay up with the trends, and potentially eliminate the need for other apps, Instagram has released a live streaming feature within Instagram Stories!

When you open your Instagram Story camera you will see a live button in the top right, when you click that, your broadcast will begin. You can be live for up to an hour and your audience will be able to leave you hearts and comments as you record (very similar to Periscope).. The only big difference is Instagram is NOT offering a replay like most other live streaming apps. That means as soon as your broadcast ends, it’s gone!

7. Suggestions For You

Looking for more people to connect with? You’re in luck! Instagram has recently uploaded the notifications tab (the heart icon) to include a “Suggestions For You” section. If you scroll to the bottom of your notifications you’ll see a list of suggested users that you have some sort of connection to. You may be friends with them on Facebook, have mutual friends in common, or simply just have similar interests. This feature allows you to quickly and easily follow them, or hide the suggestion if you don’t want to see it anymore.

Instagram will continue to update this list so keep checking back for more people you might know!

8. Turn Off Commenting

In a time where getting engagement is top priority for most people on Instagram, you would think turning off your comments would be blasphemy, but hey, Instagram has implemented the feature for the few people who are interested in such an action. Created with celebrites in mind, Instagram is allowing accounts to turn off commenting in order to rid their feeds of spam, irrelevant comments, and hate messages.

To use this, upload a photo and before pressing ‘share’, scroll down to the bottom and turn on the “turn off commenting” toggle. You can also do this after you’ve uploaded by clicking the three dots in the top right above your image, and selecting “turn off commenting”.

9. Business Profiles

Okay so this isn’t the newest feature but still worthy of talking about. Instagram has introduced the ability to add a contact button to your feed, a clickable address link, in-app analytics and much more.. (To learn about all the features, check out this post: Instagram Business Profiles 101)

This feature can be a huge benefit for businesses who aren’t getting many inquires. The handy contact button makes it a lot easier for your target market to send you an email, call your store, or get directions straight to your shop.

The in-app analytics will also help you hone in on exactly who your target market is, when they’re online, and use that information to reach them more effectively!

10. Multiple Accounts

Again, not the newest feature, but still one that has made a HUGE impact for a lot of Instagram users.

Earlier in 2016 Instagram introduced the ability to toggle between up to 5 accounts on one device. Previously you would have to constantly log in and out to access multiple accounts. This feature is a major life saver for people like me with a few businesses on the go, and especially for social media managers that manage multiple accounts at all times.

To add an additional account to your Instagram app, navigate to your profile, click the settings cog in the top right hand corner and scroll down until you see “add account”. A new screen will open where you can log in to your additional account. After you’ve done that you’ll be able to toggle between the two accounts by pressing and holding your profile image in the bottom right of your screen, or by clicking on your username.

Simple, time saving, and headache reducing! I could not live without this feature.

So there you have it! 10 amazing Instagram features that not only make the app more exciting but have the ability to drastically improve your business and the connection you have with your target market!

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Your information is secure and never shared with 3rd parties.

---

Which new feature is your favorite? Is there any you dislike?
Let me know in the comments!

---

Instagram Business Profiles 101 – Should You Make The Switch?

​READ MORE

How to Get Verified on Instagram – A Step by Step Method

​READ MORE

How to Get More Views on Youtube!

​READ MORE

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